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Agenda
| Start Date & Time |
09:00 - Feb 17, 10 |
| End Date & Time |
13:30 - Feb 17, 10 |
| Location |
Dubai Knowledge Village Auditorium, Block 1, Conference Centre |
| Cost |
FREE |
• The challenges of Business in a downturn
• The changing face of the customer
• Customer Equity – the importance of lifetime value and how to calculate it.
• Customer Profitability – Customers are all equal, but some are more equal than others
• Strategies to increase customer profitability
• Making it happen – accountability and metrics
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